From Under-Dogs to Undie-Dogs!

We are so excited to announce that we are teaming up with LOROS to manufacture underwear for their latest campaign – UndieDogs!

LOROS deliver free, high-quality care and support to terminally ill adults and their families. Based on Groby Road, Leicester, they care for more than 2,500 people across Leicestershire and Rutland. With close links to LOROS within our staff and getting to experience all of the amazing work that they do, we were so excited to help with such a great campaign!


‘UndieDogs’ was inspired by Gary Lineker’s ballsy promise way back in December when he tweeted that if LCFC won the Premier League he would present the first Match of the Day next season, in just his underwear; seven months later and whilst Gary himself is shaping up ready for the big day so are many of our other Leicester Legends!


Hollyoaks star and LOROS Patron Charlie Clapham, boxer Rendall Munroe, snooker player Willie Thorne, former Leicester Tigers and England player George Chuter and former England and Leicestershire cricketer Paul Nixon are among those who have signed up to strip to just their pants when LOROS raise a certain figure!

LOROS Patron and Hollyoaks Star Charlie Clapham is ready to pose in just his pants when £5000 has been raised! 

LOROS Patron and Hollyoaks Star Charlie Clapham is ready to pose in just his pants when £5000 has been raised! 

We want as many people as possible to get involved in this fun, light-hearted campaign so if you’re a sports team, society or just want to have fun with a group of friends please contact FUNDRAISING@LOROS.CO.UK or call (0116) 231 8431.


If you don’t fancy posing in your pants but want to help raise money for a brilliant Hospice you can donate through LOROS’ JustGiving Page or text PANT10 and the amount (e.g. PANT10 £5) to 70070.


In the meantime to keep up with all UndieDogs news, follow LOROS Hospice on TwitterFacebook and Instagram, before using the hastag #UndieDogs!